about ::play::
measuring is at the very core of ::play::
It’s how we achieve success for our customers.
Like our front end designs, back end tracking is simple, smart and intuitive for senior executives, marketing professionals, program managers, site owners and content developers. This includes:
- Google analytics - custom dashboards - heat maps - conversion rates - usage tracking - benchmarking - ecommerce tracking |
- geotargeting - email reports - surveys, polling - user groups - independent rating and rankings - advanced segmentation - motion charts - custom reports |